Quick answer: Modest activewear and burkinis (modest swimwear) are fast-growing categories that let boutiques serve customers who want coverage during sport and swimming. Retailers should consider fabric performance, coverage, sizing, seasonality and MOQ when buying wholesale.
Active, covered lifestyles have created strong demand for modest sportswear and swimwear. Stocking these categories helps a boutique serve customers year-round. Here is what to know.
What is modest activewear?
Modest activewear is sportswear designed for coverage and movement: longer tops, loose or full-length bottoms, and sports hijabs made from breathable, stretchy, moisture-wicking fabrics.
What is a burkini?
A burkini is modest swimwear that covers the body while allowing swimming, usually a set with a tunic top, leggings and a swim hijab, made from quick-drying, chlorine-resistant fabric.
What should I look for when buying wholesale?
- Performance fabrics that are breathable, stretchy and quick-drying
- Genuine coverage without restricting movement
- A wide size range and clear fit guidance
- UV protection for swimwear where possible
When should I stock these?
Swimwear peaks in spring and summer and around holidays, while activewear sells year-round. Plan seasonal buys ahead of demand.
Source from Neva Style
Neva Style is an Istanbul-based modest-fashion wholesaler and manufacturer. Message us on WhatsApp to discuss building your modest range with low minimums and worldwide shipping.