Abayas are a beautiful, in-demand category, and an online store is one of the lowest-risk ways to enter it. If you are planning your shop, these are the questions to work through first.
How much money do I need to start?
Less than you might think for an online-only store. Your main costs are opening stock, a website, and a marketing budget. Starting with a focused range keeps the initial outlay manageable. Figures vary, so plan around your own market.
Where do I find abayas to sell?
Work with a specialist modest-fashion wholesaler that offers consistent quality, low minimums, and reliable shipping. Buying a small test batch first is the smartest way to check fit and fabric.
Which styles should I stock first?
Begin with versatile, everyday abayas in classic colours, then add a few statement and occasion pieces. Let your sales tell you where to expand.
How do I handle sizing online?
Publish a clear size guide with body measurements in both centimetres and inches, and describe the fit of each style. Good sizing information reduces returns dramatically.
How should I ship to customers?
Offer tracked shipping and set honest delivery expectations. If you sell internationally, be clear about who covers any import duties.
How do I get my first customers?
Build anticipation on social media before launch, share styling content, work with a few modest-fashion creators, and collect emails from day one.
Can Neva Style supply my store?
Yes. We supply abayas and modest womenswear wholesale from Istanbul, with weekly new designs, low minimums, ready-made photography, and worldwide shipping. Message us on WhatsApp to plan your opening range.